Original Message:   Another reason: pride ... or at least ego.
Ubisoft approached 3DO and tried to buy the M&M franchise about 2 years before 3DO went belly up. The interaction was handled badly and Trip Hawkins, 3do's CEO, vowed he would never sell M&M to Ubisoft.

ALso, Jon Van Camegan, creator of M&M, really didn't want to make another RPG. He wanted to put more work into the Heroes series. Trip forced the studio into making MM9. JVC had to comply but he took no part in its creation. The lack of his input really shows.

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